sales

Big new Sales Navigator changes announced at LinkedIn’s Sales Connect conference

by Robert Knop
September 30, 2016June 13, 2023

Every year, LinkedIn brings together sales leaders from around the globe at their annual Sales Connect conference. This year, it is clear that Sales Navigator is a big priority for LinkedIn. They are continuously investing and expanding the capabilities of Sales Navigator, and today they announced a slew of new features focused on 5 key… Read More »Big new Sales Navigator changes announced at LinkedIn’s Sales Connect conference

Connect with your pizza boy on LinkedIn

by Robert Knop
September 9, 2016
1 Comment

For years, I told people not to connect on LinkedIn with everyone they knew. I recommended that people connect with the RIGHT people, such as co-workers, people you meet and know from other companies – especially in similar roles, and people you meet at conferences, but don’t connect with just anyone. When someone would ask… Read More »Connect with your pizza boy on LinkedIn

My favorite part about LinkedIn’s Social Selling Index

by Robert Knop
May 16, 2016August 1, 2016

I don’t work out as much as I should. I never worked out much historically, and I definitely haven’t ever since my wife and I had a twin boys six years ago. My every free moment is spent with those cute little munchkins! When I did work out, I loved the competition of it –… Read More »My favorite part about LinkedIn’s Social Selling Index

4 steps to social media content success

by Robert Knop
May 10, 2016August 1, 2016

I’ve been working in, with and around social media for over five years now, and the question I get asked the most is “what kind of content should I use for our social sites?” Actually, the conversation typically starts with “No one is engaging with our content – can you take a look?” After… Read More »4 steps to social media content success

What should your social media objectives be?

by Robert Knop
May 2, 2016August 1, 2016

About fifteen years ago, I needed a new car. A friend of mine had gotten a great deal from a certain dealership, so I decided to visit the same place to get the same great deal too! My objectives were to buy a car that 1) Gets me from point A to point B, 2)… Read More »What should your social media objectives be?

The Value of Social Selling

by Robert Knop
April 26, 2016August 7, 2016

When I was younger, I loved my cassette tapes. I refused to move over to CDs for the longest time. For a while, I missed out on some good music because record companies eventually starting distributing only the biggest sellers via cassette, and I loved my alternative music. I finally broke down, bought a CD… Read More »The Value of Social Selling

Launched!

by Robert Knop
April 14, 2016August 1, 2016
4 Comments

Today, I’m undertaking one of the most exciting (and scariest) endeavors of my life – I’m opening my own company. I’ve been helping companies get closer to their customers, build trust and drive sales using social media in the corporate world for many years now, and now I’m really excited to be doing the same… Read More »Launched!